Visibility in the AI era: What websites must do now
How marketing teams combine AI and no-code web design to work faster, more flexibly, and more independently.
How marketing teams combine AI and no-code web design to work faster, more flexibly, and more independently.
AI, no-code and Webflow have long been more than buzzwords — they are changing how marketing teams plan, implement and maintain websites. Especially in the B2B environment, this creates new opportunities: more independence, faster launches and scalable structures. ChatGPT, Perplexity & Co. überhaupt vorkommt.
Clear, understandable and directly implementable — for modern marketing teams that want to remain visible even in the AI era.
For anyone who wants to know how to make content compatible with AI — from structure to formats to self-verification.
This series is aimed at marketing teams in B2B companies who want to understand how visibility on the web is changing as a result of AI systems such as ChatGPT, Perplexity & Co. — and what that means for their own website.
We not only shed light on the technical principles, but also show in concrete terms:
The aim is to provide orientation — without buzzwords, but with a clear focus on feasibility.
“When it comes to concept and design, Toby and Malte's designs are always on point. Even though I didn't have the point so clear myself. Kirch and Kriewald have been accompanying me and my company for over 8 years, from Relaunch of the website, the development of microsites, our print manuals and exhibition stands.
They use exactly what I need for me, nothing more and nothing less. Just a stroke of luck! ”
Michael Zähl
CEO
Zähl Elektronik-Tontechnik
“As an architectural photographer, my website the most important means of communication. It goes without saying that you need a good and reliable partner for this important issue.
With Malte and Toby, I finally found it - after a long search. The two do substantially good work, contribute their own ideas and are two friendly team players. Thank you for working with us! ”
Philip Kistner
CEO
philipkistner.com
”Our website is our business card and should radiate the creative and agile spirit of our agency. Malte and Toby understood this from the start.
The close and flexible cooperation during the project was characterized by maximum transparency, targeted advice and creative freedom on both sides.
If you are looking for a reliable partner who plays the Champions League in terms of expertise and humanity, Kirch & Kriewald is in good hands. ”
Marco Hussels
Project manager
flashpoint
Malte and Toby were the ultimate stroke of luck for our Webflow relaunch. Both are very good at empathizing with us as customers as well as with our respective target groups and delivering appropriate work results accordingly.
It is a very pleasant and open communication at all times. I'm very happy about the Webflow Support by Malte and Toby and I am looking forward to all common topics that we will still be working on.
Laura Gaber
Head of Marketing & Corporate Communications
Wherever SIM
“In the event sector, unless you do graphics and studio work in-house, you need a creative, goal-oriented and effective partner for designs and layouts. I found this with the agency Kirch & Kriewald.
Both when developing the visual appearance for new event concepts As well as with the necessary adaptations for existing visuals, I am happy to have Toby and Malte by my side. ”
Sebastian Lange
CEO
Zwo Zwo eins Konzept GmbH
“In summer 2020, we began our collaboration with successful Webflow relaunch started our company website and has gradually expanded its branding since then. I am very satisfied with the systematic approach, the short lines of communication and the convincing results.
Kirch & Kriewald's ideas are inspiring and the implementation is very appealing. ”
Guido Gramatke
CEO
VETTEN Krane und Service GmbH
“We have felt that we are in good hands with Kirch and Kriewald for years. What counts for us as a medium-sized company with few human resources is the quick availability of the two owners, both are very committed and always reliable.
Agreements are kept and last but not least, creativity and ideas are always at a high level. We can fully recommend Kirch and Kriewald. ”
Marc Herkenberg
Head of back office
KaRo Kanal- und Rohrreinigungsmaschinen GmbH
“For the relaunch of our website, we have found an excellent partner in Kirch & Kriewald who has succeeded in making our brand essence tangible for our customers.
From the website design (including shop connection) up to implementation and ongoing support, we appreciate not only the creative ideas but also the reliable cooperation and proactive advice. In the meantime, all print products — from flyers to elaborate coaching tool — implemented by Kirch & Kriewald. ”
Marius Kursawe
CEO
WORK LIFE ROMANCE
